Implementing Social Into Business Infrastructure: Mistakes Companies Make

“A company that tries to keep social confined to Marketing and PR is going to miss out on the big show. Probably one of the most exciting and compelling things going on in the social sphere right now is how we are on the verge of expanding social across every facet of the organization as a core communications tool. In any area that involves interaction between people, social is relevant and makes sense as an efficient tool to facilitate that interaction.”

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